A high-profile event in the fashion world: Kim Kardashian has become a brand ambassador for Balenciaga under creative director Demna Gvasalia. This happened after Hollywood actress Nicole Kidman was announced as another ambassador of the brand in December. By the way, the latter was sharply criticised online for having entered into a collaboration with the fashion house, which released a scandalous advertisement in 2022.
In connection with the collaboration, Kim Kardashian made an announcement:
‘For several years now, Balenciaga designs have been part of many of my looks – and some of my most iconic fashion moments. This historic fashion house combines modernity, craftsmanship and an innovative approach to design under Demna’s leadership. For me, this long-standing relationship is built on mutual trust and a commitment to doing the right thing. I’m excited for the next chapter in the brand’s history and to become its ambassador.’
Kim has indeed often stepped out in Balenciaga outfits and has attended fashion shows for the brand’s new collections. For example, at the Met Gala 2021, the star appeared in a completely closed black look, created by Demna Gvasalia and hiding her face.
