The Bulgari jewellery house presented a new advertising campaign Magnificence Never Ends, inspired by the ancient city of Rome, whose atmosphere and architecture influenced the distinctive design of jewellery and the choice of precious stones for the pieces. The advertising featured the brand’s ambassadors, actresses Zendaya and Anne Hathaway. Fashion photographer David Sims took the pictures and Paolo Sorrentino shot the video.

Zendaya and Anne showed off the jewellery house’s updated bestsellers. In the video, they are dressed in slim but elegant outfits and their exquisite necklaces, earrings and bracelets, as they prepare for a special occasion in a luxurious hotel room overlooking the picturesque scenery of the Italian capital.

It is no coincidence that the brand chose these particular models for the new campaign. Zendaya and Anne exude the confidence and energy of successful women, which is in tune with the main motif of the collection.