The other day at the Eiffel Tower in Paris a grandiose show of cosmetics brand L’Oreal Paris took place. Models traditionally walked down the catwalk in sparkling outfits of partner brands and demonstrated make-up made with beauty products from the new collection. In accordance with the concept of inclusiveness, the show was attended by models of different ages and builds, including recognised stars of the fashion world and famous L’Oreal ambassadors: Helen Mirren, Eva Longoria, Kendall Jenner, Andie MacDowell, Coco Rocha, Elle Fanning and other celebrities.