Superstar Lana Del Rey has become the new face of Kim Kardashian’s SKIMS brand. For Valentine’s Day, the businesswoman and the singer released a spectacular collaboration – a series of photos of Del Rey showing off the festive lingerie range.
‘I’ve been a huge fan of SKIMS since the beginning, so to be a part of their Valentine’s Day campaign is so exciting,’ the artist shared in a press release. – ‘Their collection is so beautiful and dreamy, and collaborating with photographer Nadia Lee Cohen was so much fun. I hope you enjoy it as much as I do.’
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The sexy ad references the aesthetic of old Hollywood and vintage America, which is close to Grammy 2024 nominee Lana Del Rey. In one photo, she is wearing a soft blue lace bodysuit with a neckline, gloves, and accessorised with hairpins and bows. A huge satin box in the shape of a heart acted as a decoration. In another photo Lana dressed up as a gothic bride and wore a black lace veil. The new SKIMS Valentine’s Day collection will also feature cosy heart patterned jumpers.
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‘SKIMS Valentine’s Shop will feature more than 29 limited edition collections of lingerie, sleep sets, and home wear to suit every figure,’ the brand said in a press release.
Thus, one of the most famous artists of Hollywood joins the ranks of musicians, models and actors collaborating with the popular brand of the Kardashian sisters.
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