BTS member Jungkook has teamed up with Calvin Klein, fronting the iconic brand’s latest campaign. The global K-pop star is featured in the new collection of everyday essentials, which was unveiled on the brand’s social media channels on Tuesday, October 28th.
The singer expressed his excitement about the collaboration, stating, “I know my fans have been eagerly awaiting this return, and it feels so good to be back in the brand’s iconic denim. The energy on a Calvin Klein shoot is always incredible, and this photoshoot was no exception.”
The campaign, captured by renowned photographer Mert Alas, showcases the collection’s focus on movement and energy. In the series of images shared by the fashion house, Jungkook models a range of layered looks built around black denim. The shots include a topless image featuring the brand’s signature waistband, as well as more casual, textured denim outfits. This partnership continues Calvin Klein’s legacy of aligning with major cultural figures, bringing the brand’s minimalist aesthetic to Jungkook’s massive global audience. The campaign has quickly generated significant buzz among both fashion enthusiasts and the singer’s dedicated fanbase.
