Today, we continue exploring the most influential and well-known entrepreneurs in Dubai. One of them is Igor Sergeev, who has been living and successfully running a business in the UAE for over 10 years. His company, Papa Media, collaborates with top brands, helping them develop marketing and PR strategies. Now, Igor has announced the launch of a large-scale marketplace that promises to transform the advertising industry. We decided to learn more by asking him a few questions.
— Igor, tell us more about your new project. What is this marketplace?
I am creating a unified ecosystem that brings together bloggers, media, freelancers, journalists, and PR specialists. It’s a platform where everyone can effectively promote their products and services, and businesses can receive high-quality promotion. The main goal is to restore trust in advertising and make it transparent and result-driven.

— What is the key idea behind your platform?
Today, advertising is overloaded with low-quality content and unreliable players. We are creating a space where top professionals can offer their services, and businesses can find effective marketing solutions. It’s a tool for growth, brand awareness, and scaling.
— You’ve been in the Dubai market for over 10 years. How does this experience help in your new project?
Papa Media has been working with major brands for years. We understand what businesses need and the challenges within the industry. Our marketplace solves these issues by offering clear, effective, and transparent promotion tools.
— When can we expect the platform to launch?
We are actively working on it and will introduce it to the market soon. Our goal is not just to create a marketplace but to set a new standard for advertising and PR.

— What makes your marketplace different from other platforms?
The main difference is that we are building an ecosystem where all market players can interact within one unified space. We are not just connecting businesses with professionals — we are providing tools for growth and high-quality advertising.
— How can people join your platform?
We will be open to both professionals and businesses. More details will be revealed soon, and everyone interested will have the chance to become part of a new era in advertising.
Thank you, Igor! We’ll be following the development of your project closely.

Official web site: https://papamedia.ae
Instagram: https://www.instagram.com/igorsergeev.real












